The WPP Madrid campus, located in the iconic former Telefónica headquarters on Calle de Ríos Rosas in the Chamberí neighbourhood of central Madrid, has undergone a complete refurbishment. Housed over six floors and over 35,000 square meters, the campus is home to 2,500 people across WPP’s agencies in Madrid, operating as an integrated, connected and collaborative workspace. The new co-location acts as a creative hub for the city, providing social and event space for both the wider industry and WPP’s people.
Mark Read, CEO of WPP, said: “Building a WPP campus in the heart of Madrid offers something unique: it allows us to be closer to our clients and provides a creative hub for both the city and our people. La Matriz has been specifically designed to inspire greater creativity, encourage closer collaboration and attract the very best talent in our industry. This significant investment is a sign of our commitment to Spain, to serving the Spanish business community and to providing our people with the best working environment.”
The Facts - Client: WPP Real Estate | Size: 35,000sqm | Location: Madrid | Status: Complete | Year: 2019
Key Features - 26 Rios Rosas has the largest single floorplate of any office building in the centre of Madrid, at a staggering 7,000sqm, along with the highest floor to ceiling heights at just short of 5 metres on all levels.
Opinion - Building Magazine, November 2016 | NLA London Overseas Project Exhibition, May 2017